Family of brands

One parent. Three sister companies.

Perpetual Care is part of the Messenger family of brands — a century-old name in the funeral profession. Our three sister companies — EFF, Thumbies, and Perpetual Care — wire into each other natively. No bolt-on vendors. No retyping. No four invoices for one family.

ParentMessenger logo
Messenger
The Messenger family · est. 1912
EFF
Express Funeral Funding
Sister company
Thumbies logo
Thumbies
Sister company
You're herePC
Perpetual Care
Sister · Software

One family. Four brands. Wired together so families don't have to be the glue.

Messenger logo
Messenger
Parent

Memorial stationery and merchandise families take home.

A century-old printer and merchandise house serving the funeral profession — register books, memorial folders, prayer cards, acknowledgment notes, keepsake candles, frames, urns, bookmarks, and more.

  • Register books, memorial folders, prayer cards, acknowledgment notes
  • Keepsake candles, bookmarks, frames, urns
  • Personalized with decedent photo, dates, verse
  • 200+ designs · drop-shipped to the firm or directly to the family
How it works inside Perpetual Care

Pick a Messenger product from inside an arrangement or the Beneficiary Portal. We send the decedent photo, full name, life dates, verse, and service details directly into the order. Delivery tracking surfaces in Perpetual Care alongside the case.

EFF
Express Funeral Funding
Sister company

Insurance-assignment funding in hours, not months.

Insurance-assignment funding for funeral homes. Families sign over the policy, EFF advances funds in hours, then collects directly from the insurance carrier — so families pay nothing out of pocket while the firm gets paid up front.

  • Insurance-assignment funding — funds advanced in hours
  • Direct collection from the insurance carrier — family pays nothing out of pocket
  • Pre-need and at-need claims supported
  • No long-term contracts · no minimums
How it works inside Perpetual Care

Open a Perpetual Care case → click "Submit to EFF." We pre-fill the policy number, beneficiary, and invoice total. Status (submitted · approved · funded · collected) reflects back on your A/R dashboard. Families can also submit themselves from the Beneficiary Portal.

Thumbies logo
Thumbies
Sister company

A loved one's fingerprint, in something the family can hold.

Hand-crafted keepsake jewelry made from the decedent's actual fingerprint — pendants, rings, charms, bracelets, cufflinks. Also handwriting jewelry made from signatures or notes. Captured during preparation, ordered without retyping anything.

  • Fingerprint pendants, rings, bracelets, charms, cufflinks
  • Handwriting jewelry from signatures or short notes
  • Sterling silver, 14K gold, stainless, or plated finishes
  • Hand-crafted in the USA · ships to the firm or to the family
How it works inside Perpetual Care

Capture the print during preparation — our guided scan flow walks the embalmer through it. Upload directly into the case, present styles to the family in the arrangement room, and order without retyping anything. Family can also browse Thumbies designs from the Beneficiary Portal.

PC
Perpetual Care
Sister · You're here

The CRM and operating system for the death-care industry.

Modern, multi-tenant CRM/ERP for funeral homes, cemeteries, and combination operations — built natively against EFF, Messenger, and Thumbies workflows.

  • Case management, cemetery operations, family portal
  • Native EFF funding submissions
  • Native Messenger merchandise ordering
  • Native Thumbies fingerprint capture
What we wire together

The connective tissue. One record, one invoice, one workflow — wired natively to every other sister company so families don't get bounced between three vendors and your team doesn't double-enter anything.

perpetual-care.com
Need a third-party integration?

We're deliberately slow about it. Each integration has to earn its keep. The family-of-brands story is depth, not breadth — if a partner is critical to how you run, tell us on the demo call and we'll add it to the roadmap.

Talk to us
Native sister workflows

The family is in the product. Not just on the website.

EFF, Messenger, and Thumbies aren't logos in a footer — they're native panels in the CRM and the Beneficiary Portal. Three flows that used to mean three vendors and four invoices, now one.

Submit to EFF
Sister · Express Funeral Funding

Insurance-assignment funding in hours.

1
Open the case
2
Click "Submit to EFF"
3
Funded in ~24 hours
Case 2026-0118Funded
Policy carrierMutual of Omaha
Policy numberMOO-7-491-822
BeneficiaryJoanne Vance (daughter)
Invoice total$11,420.00
EFF status pipeline
4
SubmittedApprovedFundedCollected
Funded 2 hours after submit+$11,420.00
Add Messenger merchandise
Sister · Messenger

Drop-shipped, personalized, in the workflow.

1
Pick from arrangement
2
Photo & dates auto-fill
3
Tracking on the case
Vance arrangementMessenger catalog
📖
Legacy Register Book
Personalized · ships in 4 days
$145
📜
Memorial Folders · 100
Personalized · ships in 4 days
$89
✝️
Prayer Cards · 50
Personalized · ships in 4 days
$42
🕯️
Keepsake Candle
Personalized · ships in 4 days
$28
Subtotal$304.00
Capture for Thumbies
Sister · Thumbies

From preparation to keepsake jewelry.

1
Capture print on tablet
2
Family picks the design
3
Ships to family in ~14 days
Preparation roomCaptured
Right thumb · ridge confidence 98%
Family selectionSterling Pendant + Chain
Engraving"Always with us — 1939–2026"
Ship toJoanne Vance (daughter)
Estimated deliveryMay 8 (14 days)
Total$230.00

All three flows surface inside the staff CRM **and** inside the Beneficiary Portal — so families can self-serve when it makes sense and your team handles what shouldn't be self-served.

Booking demos for May

Let's build software the families you serve deserve.

Thirty minutes with our team. Bring your hardest workflow. We'll show you how it looks in Perpetual Care.

30-min, no slidesBring your hardest workflowSame-day follow-up summary